5 Must-See Legal Webinars: Top Tricks of the Trade
We’ve arrived at the midpoint of the year in the blink of an eye. Before the leaves turn colors and the holiday season comes around, there’s plenty of time to reflect on your firm’s progress and set the course ahead for continued growth and improvement.
Below, we’ve compiled a list of our top five MyCase educational webinars to equip you with the knowledge you need to excel. Whether you’re looking to increase efficiencies or grow your business, these free legal webinars will help you stay ahead of the curve.
1. How to Make the Most of Your Firm’s Data
Leveraging the vast amounts of information your law firm accumulates is essential for making informed, data-driven decisions. Led by Law Practice Management Consultant Jared Correia, this law firm webinar provides you with actionable insights for unlocking the true potential of your firm’s data.
Discover how you can pave the way for long-term success by using the latest technology to collect and analyze data efficiently. Identify the most profitable aspects of your firm, and use that information to make proactive decisions regarding your future direction.
What You’ll Learn:
- How to efficiently and effectively collect data and organize reports
- Which types of reports are essential for law firms
- Key KPIs law firms can use to contextualize their growth
Ideal for: Legal professionals looking to solve issues with data or harness the power of data to make informed decisions.
2. Ethics of Online Marketing and Branding for Law Firms
Maintaining ethical standards in online marketing is critical as the legal landscape becomes more digitized daily. This legal webinar, led by Digital Marketing Advisor Gyi Tsakalakis, explores common ethical issues around online marketing and branding. Learn the value of successfully promoting your firm and the importance of ensuring ethical compliance and maintaining your firm’s reputation.
What You’ll Learn:
- Which rules tend to give rise to issues
- How to deploy online marketing strategies that stay in line with professional responsibilities
- How to ethically and effectively communicate the value of your legal services
Ideal for: Those looking to effectively market their legal services online while remaining ethically compliant.
3. Optimizing the Client Experience for Better Reviews and Referrals
Exceptional client experience is the foundation of a successful law firm. Positive client experiences shape your firm’s reputation and generate new business through reviews and referrals. Seasoned immigrant attorney Emily Amara Gordon leads this informative discussion around best practices for creating a superior client experience, including how to leverage legal technology to enhance client acquisition.
What You’ll Learn:
- Ways to streamline client communications
- How to handle non-responsive or difficult clients
- The role technology plays in improving the client experience
Ideal for: Legal professionals looking to provide the best possible service for their clients.
4. Accounting 101: What Lawyers Should Know
Understanding trust accounting is vital for running a profitable firm, regardless of size, but navigating the intricacies of legal accounting can be daunting. Claude Ducloux, attorney and LawPay’s Director of Education, Ethics, and State Compliance, provides a comprehensive breakdown of trust accounting basics and demonstrates how to simplify the trust accounting process with software. Learn how you can equip yourself with the best tools to streamline your firm’s financial operations.
What You’ll Learn:
- What to include in your law firm chart of accounts
- The benefits of legal accounting software
- How to set a realistic budget for your firm
Ideal for: Firms seeking to streamline their accounting processes and build a more profitable firm.
5. How to Stand Out From the Crowd and Bring in New Business
As automation and technology streamline our processes, firms are able to grow and offer more services to a greater number of clients. This means more competition for you. Therefore, standing out from the crowd then is crucial to attracting more clients and growing your business. Stacey Burke, a legal marketing consultant with 21 years of experience, leads this webinar on optimizing your marketing and business development strategies. Discover effective ways to sell your services, build a strong reputation, and nurture positive client relationships that will set your firm apart and boost profitability.
What You’ll Learn:
- Which online law firm directories are worth paying for and why
- How to better communicate and offer clarity around fees
- How to leverage video marketing across a variety of digital platforms
Ideal for: Professionals who want to optimize their marketing strategies to bring in new business and increase profitability.
Position Your Firm For Greater Profitability
Take the opportunity now to propel your firm into success with the insights, strategies, and practical knowledge shared in these five webinars for attorneys. You can also check out our on-demand, free legal webinars and sign up for future sessions where we tackle vital topics for legal professionals. And if you’re ready for an all-in-one solution with all the features you need and nothing you don’t, try MyCase with a 10-day free trial. With no commitment or credit card required, you can try it completely risk-free.
